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#AskGaryVee Episode 23: How to Market a Kickstarter Campaign

By September 25, 2014No Comments2 min read

#QOTD – What are you dressing up as for Halloween?

00:39 – Should I post articles on my blog and mention on social or post natively on sites like Linkedin, Medium, FB? or both?
03:02 – You always answer business related questions, but what is 1 life lesson you have learned since becoming a father?
05:22 – What do you think about Instagram integrating advertising?
07:35 – If the Jets were never come up for sale in your lifetime, and another NFL team does, would you buy it instead?
08:08 – How would you promote a kickstarted campaign beyond providing content to raise awareness and reach funding goal.

My new site –
My new piece just for my site –…
The Medium piece that’s ranked #7 –…

Just because you decided to build a business through Kickstarter doesn’t mean you should be thinking about it’s promotion differently. Facebook Dark Posts targeting people interested in related products, Medium updates in blog form, GUEST CONTRIBUTING! Email every single blog, regardless of size, in the industry relating to your product and reach out and say “I’d like to guest contribute to your publication” in a way that’t not spammy. It’s all about creating content, and not about creating infomercials.

To many of the people watching this show, when they hear about content marketing, think “Billy Mayes infomercial.” When I think about it, I think “New York Times” or “Scandal.”

Welcome to The #AskGaryVee Show, where I answer your questions about marketing, social media, and entrepreneurship. Want to get on the show? Tweet me your question with #AskGaryVee!