The importance that people and brands place on follower counts or the impressions their content receives is grossly overvalued. I can’t say numbers don’t matter, but the value everyone places…
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Unlike Snapchat, Twitter was never really about catering to younger demographics. In the early days, Snapchat was all about creating secret, one-on-one conversations that couldn’t be traced by parents. Twitter,…
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Today, Facebook opens up Instant Articles to all publishers. If you don’t know, Instant Articles are Facebook’s new way to natively load articles within the app using an adapted RSS…
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Instagram has been all over the internet lately with headlines talking about its new algorithm. And you’ve probably seen a bunch of opportunists in your Instagram feed over the last…
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It’s no secret that we are living in an era where everybody is a media company. This is something I have said time and time again, and I will continue…
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If you clicked on this article thinking that I’m going to tell you to make a Facebook page, boy are you wrong. Maybe I would have said it in 2007,…
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Over the last half decade, I’ve realized that one of my biggest skills is my ability to outmarket the market. Another way to put this is just to market in…
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VaynerMedia employees ask Gary questions in 360 degrees. (more…)
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On this episode we talk Vimeo, the change on Facebook profile pics, and strategy around speeches. (more…)
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As I'm sure all of you know, Snapchat released an update this week with two core components. 1. A new set of facial-recognition-based selfie filters, (like the rainbow mouth above)…
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