Early in my career, when I was really entrenched working at Wine Library, my dad pulled me aside and said something that I thought was curious. (more…)
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I often tell my friends and colleagues that I’m in the business of being historically correct. (more…)
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I spent all day Snapchatting in Vegas yesterday at CES, in my hotel room, during meetings and in between breaks. I was storytelling and providing value to my followers on…
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Yesterday I started a new content series exclusive to my Snapchat called #snapchatsecrets. Why did I do this? Because I am super excited to get serious about Snapchat in 2016.…
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A few years ago, I was in a meeting with a very conservative CMO. And boy, was she grilling me. (more…)
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Selling wine in August. What do I actually mean when I say that? I’ll tell you a story. (more…)
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Over the last half decade, I’ve realized that one of my biggest skills is my ability to outmarket the market. Another way to put this is just to market in…
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You might have heard recently that Jon Stewart signed a contract to produce a series of short-form, daily pieces of content for HBO PR. The pieces will be airing on…
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For the last twenty-four months, I've been very concerned and even scared for the future of Twitter. Not because I think Dick was doing a bad job as CEO; I…
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At this point, we all know that I’m no stranger to the concept of influencer marketing. I’m hot on it. I do it, my clients do it, and I even…
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